This is a free training tool that comes in very handy, making it very valuable. It will help with improving your sales skills, knowledge, and closing ability. How does it do that? By reversing the role, you can see what a customer would experience. If they can make you want to buy, they’re doing something right and you should mimic their technique. Let’s take a look at the benefits of mystery shopping your competition. At the end I’ll explain the 2 most important reasons to mystery shop your competition. Read the rest of this entry »
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When you recommend a product or service, you will be bringing up the features of that product or service. But that’s only half the battle in getting the customer to see the value of it. Let’s take a look at what the other half is. 
When you look at advertisements do you realize certain words are used more than others? Market research has shown that these words appeal to customers and are even able to persuade customers into following through with the sale. What are these words? 
First impressions are very important in life and in sales. It’s often hard to break a person’s judgement of you after you leave them with a horrible first impression. You only get one chance at this so we’ll discuss how to make it a god one. 
It’s human nature to dislike or even hate someone who has done them wrong in the past. If a salesperson has crossed them in the past, guess what? You, as a salesperson, are categorized with the rest of them. Here are some of the reasons people don’t like salespeople. it’s important to know these so you can work on avoiding these and it will help to build rapport. 
Now that you’ve asked your customer a series of probing questions, it’s time to move onto the next step of the sales process. You’ll be using that information you obtained to hone in on a product or service you offer and recommend it to your customer. Let’s take a look at the key parts in this step.
You’ve 
So you’ve followed the steps to a successful and honest sale, and everything went great. You built rapport, you connected with your customer, and they trust you. Don’t waste all that effort you put in by not ensuring that they would come back to you for future purchases. We’re going to be discussing repeat customers and how you can ensure they come back to you. 
Let me paint the picture here. You’re standing around your store chatting with your coworkers, when all of a sudden a customer comes in. You open with a, “Can I help you?” To which the customer replies with, “No thanks, I’m just looking.” You just dug yourself a hole and made the sale just that much harder. Here’s how you avoid the dreaded, “No thanks, I’m just looking.” 
